The EURO is a 2-day automotive event that brings together European Car enthusiasts to display, celebrate and share special stories about the great car marques of Europe. Now in it's 18th year, the Festival is expanding to feature the popular car show, driving events, special exhibits, specialty merchants and expanded driving tours for all participants.

The "EURO Auto Festival" (called "EURO" by it's followers) was established to promote appreciation for vintage, classic and antique European vehicles. Each year attracts entries from throughout the United States, Canada, and England, with a featured marque usually celebrating an important milestone. The show takes place on Saturday, October 18 from 9:30 am to 3:30 pm. Admission is free for spectators and typically between 10,000 and 12,000 people come out to enjoy the show.

The "EURO Auto Festival" will again be held at the beautiful museum grounds of the BMW Zentrum located next to the BMW Manufacturing Company plant, conveniently along Interstate 85 between Greenville and Spartanburg, South Carolina.

The 2014 event will present Porsche as the featured marque. We are expecting over 75 Porsches representing all years and models to be present at the event. We will also be recognizing these important milestones in European automotive history: 20 years of the BMW Manufacturing in Greer, SC, and 100 years of Maserati. Make plans to share the experience of 400 of Europe's finest on display on the lawns of the BMW Zentrum.



This Years Posters

Coming soon...

2013 Winners

Click here 

Fan made video from 2012 Euro Auto Festival

The beautiful cars of the BMW Euro Auto Festival hosted every year at the BMW Zentrum museum in Greenville, SC. Shot and Edited by Corey. If you like what you see here, check out


Paul Ianuario

Ed Seagrave (Deceased)


John Budinich



George Melanis



Barry Harms

Chairman Emeritus

Paul Ianuario

Co-Chairman Emeritus


Briana Morgan



Kim Poole



Greg Bunner

Site Coordinator

John Farrall | Dean Stribling

Car Show Directors


Steven P. Williams

Legal Counsel

George Melanis



Linda Barber

Registration | Car Club Coordinator


Kristin Alana Harms

Scoring & Awards

J. Carey Jones



Jack Weller

Merchants | Tours



Nikki Weed



Charles Gunning



Paul Ianuario

Specialty Collection Coordinator